Bragg Gaming Group, a leading iGaming supplier in North America, has announced its expansion into Mexico’s iGaming market through a partnership with Caliente Interactive, the country’s largest igaming provider.
Accessing Mexico’s iGaming Market
The partnership allows Bragg to offer its proprietary and exclusive content to customers throughout the region, in addition to its partner studios’ games. With the Mexican iGaming market expected to generate $814 million in Gross Win in 2023, this expansion marks a significant milestone for Bragg in its bid to become a leading supplier in North America.
Bragg Gaming Group Sees Opportunity in Mexico’s Growing iGaming Market
The Mexican iGaming market is rapidly expanding, with H2 Gambling Capital projecting a Gross Win of $814 million in 2023, half of which is expected to come from the online casino segment. Bragg Gaming Group has recognized this opportunity and has partnered with Caliente Interactive, the market’s leader, to expand its presence in the region. The partnership is a strategic move for Bragg, as it seeks to establish itself as a key player in North America’s iGaming industry.
Yaniv Sherman, Bragg Gaming Group CEO, said the partnership is another “successful step” in the company’s expansion plans. The collaboration with Caliente Interactive is expected to provide Bragg with access to new markets and customers, as well as additional revenue streams. This move is in line with Bragg’s long-term goal of expanding its reach across North America and establishing itself as a leading iGaming supplier.
Bragg’s Diverse Portfolio of Games
Bragg Gaming Group’s proprietary and exclusive content and its partner studios’ games are now available to customers throughout Mexico. This includes popular titles such as “Dragon’s Charms” and “Pirate’s Quest,” which have already proven popular with players in other markets. Bragg’s diverse portfolio of games is expected to appeal to a wide range of customers in Mexico, further strengthening its position in the market.
The Mexican iGaming Market
The partnership between Bragg Gaming Group and Caliente Interactive is a testament to the growing importance of the Mexican iGaming market. With the industry projected to continue its upward trajectory, companies like Bragg are well-positioned to take advantage of the opportunities presented by this dynamic market.
The Mexican iGaming market is a highly regulated space, with strict guidelines and regulations in place to protect players and the industry’s integrity. As such, companies entering the market must be prepared to navigate regulations and adapt offerings accordingly.
Bragg Gaming Group’s partnership with Caliente Interactive demonstrates the company’s commitment to meeting these standards and providing customers in Mexico with a safe and enjoyable gaming experience. This move is expected to not only benefit Bragg Gaming Group but also contribute to the growth and development of the Mexican iGaming industry as a whole.
Looking to the Future
As Bragg continues to expand its reach across North America, it is likely that we will see further partnerships and strategic moves from the company in the near future. The partnership with Caliente Interactive is a strategic move for Bragg, as it seeks to establish itself as a key player in North America’s iGaming industry.
As the company continues to expand its presence across the continent, it is likely that we will see further growth and innovation from this forward-thinking iGaming supplier.
Charisse is a content contributor for Kika Casino. With a passion for audience experience and a focus on reliability, Charisse delivers fact-checked articles covering industry news and gaming tips.