Stats Perform and LaLiga have announced an extension of their partnership through 2028. The new agreement will see Stats Perform become the exclusive provider of data and analytics, building on a relationship that began in 2009.
According to Stats Perform, the extension is a confirmation of the power of its data platform Opta, which is a go-to option for men’s and women’s professional football scores and player stats. Opta already works with four out of the big leagues.
This expanded partnership will allow LaLiga to continue leveraging Stats Perform’s industry-leading technology and data to drive innovation and fan engagement. It will also give Stats Perform an opportunity to work more closely with LaLiga on a range of projects aimed at furthering the development of football in Spain and around the world.
“We are delighted to be extending our partnership with LaLiga,” said Stats Perform CEO, Alex Rice. “This is a testament to the quality of our data and analytics products and the value they have delivered to LaLiga over the past decade. We are looking forward to working even more closely in the years ahead as we continue to push the boundaries of what’s possible in football.”
“Stats Perform has been a valued partner for many years and we are delighted to be extending our relationship,” said LaLiga President, Javier Tebas. “Their products have played an important role in helping us to grow our brand and reach new audiences around the world. We are looking forward to working with them on a range of new initiatives in the years ahead.”
The extension of the partnership between Stats Perform and LaLiga is a thrilling development poised to yield significant advantages for both entities. This collaboration, rooted in a decade-long history of working together, signifies a deepening of ties, enabling an even more robust collaboration between the two organizations. The forthcoming period holds the promise of heightened cooperation, ensuring an intensified integration of efforts.
In the realm of fan engagement, this extended partnership holds the potential for transformative outcomes. Enthusiasts can anticipate a wave of innovation driven by advanced applications of data and analytics, aimed at elevating the LaLiga experience. The impact is expected not only to resonate within the Spanish borders but also to reverberate globally, reaching a diverse and expansive audience.
Melcior Sole, LaLiga’s director of audiovisual, conveyed his enthusiasm about the extended collaboration, emphasizing Stats Perform’s commendable expertise in data collection and distribution, bolstered by the reputable Opta brand. Sole underscored that this extended partnership positions Stats Perform as a crucial ally in delivering top-notch experiences to LaLiga fans and bettors alike. The incorporation of Stats Perform’s solutions opens avenues for novel and impactful ways to engage with audiences globally, enriching the overall viewer experience.
Beyond the realms of football, Stats Perform’s influence extends to diverse sporting arenas, recently solidifying its status as an official partner to the Rugby League World Cup. Serving as a trusted data provider, Stats Perform continues to expand its footprint, deepening collaborations such as the extended partnership with the Polish PKO BP Ekstraklasa, showcasing its growing influence across European sports landscapes.
As the partnership evolves, fans can eagerly anticipate an era marked by cutting-edge advancements, where data and analytics seamlessly converge to create an unparalleled LaLiga experience, fostering a deeper connection between the sport, its enthusiasts, and a global audience.
LaLiga director of audiovisual Melcior Sole added: “Stats Perform’s unrivaled collection expertise, distribution, and famous Opta brand means quality experiences for LaLiga fans and bettors. Thanks to the company’s solutions, we can connect with global audiences in new ways.”
Stats Perform was most recently named an official partner to the Rugby League World Cup, serving as a data provider. The company also expanded its partnership with the Polish PKO BP Ekstraklasa as the data provider continues to grow its footprint across Europe.
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